One Hundred Apparel – donating 100% of profits to creating access to clean water

One Hundred Apparel - donating 100% of profits to creating access to clean water

One Hundred Apparel takes its name from the simple but elegant commitment to donate 100% of its profits to creating access to clean water. The clothing company uses water-based silk screening on their shirts and hoodies, which are known for their softness and fit, and gives them a stylish twist. We’re not talking about itchy tote bags as a token of appreciation for your help, but great t-shirts that you will love wearing, which in turn help … [Read more...]

Holden Joins Forces With Protect Our Winters To Spread Environmental Activism

Holden Joins Forces With Protect Our Winters To Spread Environmental Activism

Holden is proud to announce their new tee shirt collaboration with Protect Our Winters (POW) to be released August 2012. Holden artist John Phemister, aka Goo, has designed a unique collection of tee shirts featuring abstract watercolor art titled “The Four Elements”. All proceeds from this collection will go towards POW’s recently launched Coal Kills Snow coalition. The project is dedicated to shutting down coal mines and spreading … [Read more...]

Marhar Snowboards: Sustainable Snowboards From Michigan

Marhar Snowboards: Sustainable Snowboards From Michigan

Great to see guys from my home state making … [Read more...]

Etnies’ Buy A Shoe, Plant A Tree Project Expands To Brazil

Etnies’ Buy A Shoe, Plant A Tree Project Expands To Brazil

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Lazer Sport X Protect Our Winters collab for climate awareness and a new line of helmets

Lazer Sport X Protect Our Winters collab for climate awareness and a new line of helmets

Lazer Sport and Protect Our Winters have teamed up to launch a new line of snowsports helmets. The new partnership will focus on creating programs that engage the wintersports community in the fight against climate change, pledging 1% of all revenues to environmental groups like POW.“When we committed to 1% for the Planet, there was no other non-profit we considered supporting. What Jeremy Jones, and POW have done is incredible. It is … [Read more...]

K2 Donates $25k To SOS Outreach

K2 Donates $25k To SOS Outreach

The SIA Snow Show provided a space for the industry to highlight its efforts to introduce youth to the outdoors by holding the Active Youth Alliance (AYA) Summit in the Denver Convention Center lobby on day three of the show. … [Read more...]